{"id":52,"date":"2023-11-08T15:09:54","date_gmt":"2023-11-08T14:09:54","guid":{"rendered":"https:\/\/www.lodestarsolution.com\/?page_id=52"},"modified":"2024-01-24T12:39:26","modified_gmt":"2024-01-24T11:39:26","slug":"cas-pratiques","status":"publish","type":"page","link":"https:\/\/www.lodestarsolution.com\/fr\/cas-pratiques\/","title":{"rendered":"Cas pratiques"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"52\" class=\"elementor elementor-52\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee166fa e-flex e-con-boxed e-con e-parent\" data-id=\"ee166fa\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50c2ad3 elementor-widget elementor-widget-heading\" data-id=\"50c2ad3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Cas pratiques<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9833a24 elementor-widget elementor-widget-heading\" data-id=\"9833a24\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Distribution, Engagement client, Leadership et Formation<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c009f8 elementor-widget elementor-widget-heading\" data-id=\"0c009f8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">D\u00e9couvrez nos cas pratiques en strat\u00e9gie d\u2019acc\u00e8s au march\u00e9, en engagement client, en gestion des revenus et en d\u00e9veloppement des comp\u00e9tences.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1864e7b6 e-con-full e-flex e-con e-parent\" data-id=\"1864e7b6\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-8d396a8 e-con-full e-flex e-con e-child\" data-id=\"8d396a8\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d743632 elementor-widget__width-inherit elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"4d743632\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67ad9cee elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"67ad9cee\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">D\u00e9veloppement commercial - <b>D\u00e9veloppement d'une strat\u00e9gie d'acc\u00e8s au march\u00e9<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3bdca2 elementor-widget elementor-widget-image\" data-id=\"e3bdca2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-10-768x432.png\" class=\"elementor-animation-float attachment-medium_large size-medium_large wp-image-879\" alt=\"\" srcset=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-10-768x432.png 768w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-10-300x169.png 300w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-10-1024x576.png 1024w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-10-1536x864.png 1536w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-10.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2993aafc e-flex e-con-boxed e-con e-child\" data-id=\"2993aafc\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a152f4e elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"1a152f4e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tContexte\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLa soci\u00e9t\u00e9 \u00e9tait sous-performante dans le principal circuit de distribution au Maroc (les d\u00e9taillants, 75% du march\u00e9) en n\u2019en couvrant directement que 15 000 (sur un total de 100 000).\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ad96be5 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"6ad96be5\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t Solutions\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tRefonte compl\u00e8te de la strat\u00e9gie et de l\u2019organisation commerciale en se concentrant sur 4 piliers strat\u00e9giques cl\u00e9s : efficacit\u00e9 de la mise sur le march\u00e9, expansion de la couverture des magasins, utilisation de la technologie et de l'analyse des donn\u00e9es, renforcement des capacit\u00e9s du personnel.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-795eae3d elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"795eae3d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tR\u00e9sultats\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t+ 30% de croissance du chiffre d\u2019affaires, 45 000 petits magasins directement couverts par une force de vente exclusive, et leadership en parts de march\u00e9 atteint.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e198892 e-con-full e-flex e-con e-parent\" data-id=\"e198892\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-446d576 e-con-full e-flex e-con e-child\" data-id=\"446d576\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92f9786 elementor-widget__width-inherit elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"92f9786\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73773f4 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"73773f4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">D\u00e9veloppement commercial - <b>Nouveaux canaux de distribution<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcd4607 elementor-widget elementor-widget-image\" data-id=\"dcd4607\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"768\" src=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/12\/logo_lodestar_supply-chain-768x768.png\" class=\"elementor-animation-float attachment-medium_large size-medium_large wp-image-908\" alt=\"\" srcset=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/12\/logo_lodestar_supply-chain-768x768.png 768w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/12\/logo_lodestar_supply-chain-300x300.png 300w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/12\/logo_lodestar_supply-chain-1024x1024.png 1024w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/12\/logo_lodestar_supply-chain-150x150.png 150w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/12\/logo_lodestar_supply-chain.png 1080w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6efa1d8 e-flex e-con-boxed e-con e-child\" data-id=\"6efa1d8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-edf158b elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"edf158b\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tContexte\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLa soci\u00e9t\u00e9 \u00e9tait tr\u00e8s performante dans les Grandes Surfaces et Drugstores en Malaisie mais n\u00e9gligeait certains canaux de distribution (e-commerce et magasins de proximit\u00e9).\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b863e67 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"b863e67\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t Solutions\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tIdentification de nouvelles opportunit\u00e9s de croissance et d\u00e9veloppement d\u2019un partenariat strat\u00e9gique long terme avec <br> 99 Speedmart et Lazada. \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd40fdd elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"bd40fdd\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tR\u00e9sultats\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t99 Speedmart est devenue l\u2019enseigne de r\u00e9f\u00e9rence en Malaisie. La soci\u00e9t\u00e9 l\u2019a accompagn\u00e9e dans sa croissance exponentielle (de 300 \u00e0 &gt; 2000 magasins) et a renforc\u00e9 son leadership. Lazada (maintenant Alibaba) est devenue le leader du e-commerce en Asie du Sud-Est. Gr\u00e2ce \u00e0 un partenariat anticip\u00e9, la soci\u00e9t\u00e9 a b\u00e9n\u00e9fici\u00e9 d\u2019une croissance soutenue dans toutes ses cat\u00e9gories.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7104c28 e-con-full e-flex e-con e-parent\" data-id=\"7104c28\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-c0fce0b e-con-full e-flex e-con e-child\" data-id=\"c0fce0b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-54e793c elementor-widget__width-inherit elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"54e793c\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb6b585 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"bb6b585\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Leadership- <b>Engagement client<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da1e006 elementor-widget elementor-widget-image\" data-id=\"da1e006\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-14-768x432.png\" class=\"elementor-animation-float attachment-medium_large size-medium_large wp-image-882\" alt=\"\" srcset=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-14-768x432.png 768w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-14-300x169.png 300w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-14-1024x576.png 1024w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-14-1536x864.png 1536w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-14.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-906bdbe e-flex e-con-boxed e-con e-child\" data-id=\"906bdbe\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6466f5 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"e6466f5\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tContexte\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tL\u2019engagement client du groupe (strat\u00e9gique, relationnel, vente, n\u00e9gociation, planification, service client\u2026) n\u2019\u00e9tait pas coh\u00e9rent d\u2019un pays \u00e0 l\u2019autre, cr\u00e9ant des disparit\u00e9s en qualit\u00e9 d\u2019ex\u00e9cution, de satisfaction client et de performance. Ce constat \u00e9tait confirm\u00e9 par le rapport annuel de la soci\u00e9t\u00e9 Advantage Group International, la r\u00e9f\u00e9rence du march\u00e9 dans la mesure des relations clients-fournisseurs.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a28785a elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"a28785a\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t Solutions\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tConception, d\u00e9veloppement et d\u00e9ploiement d\u2019un cadre d\u00e9fini d\u2019engagement client (les fondamentaux, le relationnel et la cr\u00e9ation de valeur) dans les 50 premiers pays du groupe (Am\u00e9rique latine, Asie, Afrique, Europe et \u00c9tats-Unis).\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95dfcda elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"95dfcda\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tR\u00e9sultats\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tLe groupe est devenu une r\u00e9f\u00e9rence au niveau engagement client, souvent class\u00e9 dans le top 3 des meilleurs groupes avec qui travailler. Ce cadre d\u00e9fini a permis une approche uniforme d\u2019engagement client (le COMMENT faire) tout en permettant aux diff\u00e9rents pays d\u2019adapter des plans commerciaux sp\u00e9cifiques, r\u00e9pondant ainsi aux objectifs de croissance communs client-groupe.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b33c4e e-con-full e-flex e-con e-parent\" data-id=\"4b33c4e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-cc7300d e-con-full e-flex e-con e-child\" data-id=\"cc7300d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65be2fc elementor-widget__width-inherit elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"65be2fc\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a290581 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"a290581\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conseil <br> <b> La gestion des revenus <\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-232e4fc elementor-widget elementor-widget-image\" data-id=\"232e4fc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-16-768x432.png\" class=\"elementor-animation-float attachment-medium_large size-medium_large wp-image-885\" alt=\"\" srcset=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-16-768x432.png 768w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-16-300x169.png 300w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-16-1024x576.png 1024w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-16-1536x864.png 1536w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-16.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f963a4f e-flex e-con-boxed e-con e-child\" data-id=\"f963a4f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-242a678 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"242a678\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tContexte\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCompte tenu des tendances macro-\u00e9conomiques (inflation, taux d\u2019int\u00e9r\u00eat \u00e9lev\u00e9s, nouveau mix \u00e9nerg\u00e9tique, d\u00e9fi prix, d\u00e9fi cha\u00eene d\u2019approvisionnement), il y avait pression sur les marges de la soci\u00e9t\u00e9.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-214fd0b elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"214fd0b\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t Solutions\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tIdentifier les opportunit\u00e9s (Mix, positionnement prix, investissements commerciaux, promotions, nouveaux produits, nouveaux canaux de distribution) et cr\u00e9er de la valeur bas\u00e9e sur la g\u00e9n\u00e9ration d\u2019une croissance \u00e0 long terme.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-002d0c0 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"002d0c0\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tR\u00e9sultats\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tEn optimisant tous les leviers de gestion des revenus, la soci\u00e9t\u00e9 a pu maintenir ses marges tout en g\u00e9n\u00e9rant de la croissance organique. \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee5dac9 e-con-full e-flex e-con e-parent\" data-id=\"ee5dac9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6bba8dd e-con-full e-flex e-con e-child\" data-id=\"6bba8dd\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37e5b96 elementor-widget__width-inherit elementor-widget-divider--view-line elementor-invisible elementor-widget elementor-widget-divider\" data-id=\"37e5b96\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea7eb36 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"ea7eb36\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Formation - <b>D\u00e9veloppement des comp\u00e9tences commerciales<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1c7be7 elementor-widget elementor-widget-image\" data-id=\"e1c7be7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-17-768x432.png\" class=\"elementor-animation-float attachment-medium_large size-medium_large wp-image-884\" alt=\"\" srcset=\"https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-17-768x432.png 768w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-17-300x169.png 300w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-17-1024x576.png 1024w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-17-1536x864.png 1536w, https:\/\/www.lodestarsolution.com\/wp-content\/uploads\/2023\/11\/Design-sans-titre-17.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2fe8f04 e-flex e-con-boxed e-con e-child\" data-id=\"2fe8f04\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cdbd9e0 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"cdbd9e0\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tFormateur Expert \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCertifi\u00e9 \u00e0 Colgate Palmolive depuis plus de 15 ans. Des centaines de personnes form\u00e9es \u00e0 travers le monde, permettant \u00e0 l'entreprise d\u2019\u00eatre toujours \u00e0 la pointe de la comp\u00e9titivit\u00e9.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac20b69 elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"ac20b69\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t Formations r\u00e9alis\u00e9es\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tVente et N\u00e9gociation<br>\nEngagement client<br>\nGestion des distributeurs<br>\nLeadership <br>\nCoaching<br>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7422fa0 e-con-full e-flex e-con e-parent\" data-id=\"7422fa0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e69c8bd elementor-widget elementor-widget-heading\" data-id=\"e69c8bd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Pr\u00eat \u00e0 discuter<\/b> <br>de votre entreprise?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d4fc01 elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-spacer\" data-id=\"9d4fc01\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63f4937 e-flex e-con-boxed e-con e-parent\" data-id=\"63f4937\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c27ca2d e-con-full e-flex e-con e-child\" data-id=\"c27ca2d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f59ef4a elementor-button-align-end elementor-widget__width-initial elementor-widget elementor-widget-form\" data-id=\"f59ef4a\" data-element_type=\"widget\" data-settings=\"{&quot;button_width&quot;:&quot;60&quot;,&quot;step_next_label&quot;:&quot;Suivant&quot;,&quot;step_previous_label&quot;:&quot;Pr\\u00e9c\\u00e9dent&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Nouveau formulaire\" aria-label=\"Nouveau formulaire\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"52\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"f59ef4a\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Cas pratiques\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"52\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-80\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tNom\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nom\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tE-mail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"E-mail\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-message\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tMessage\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"4\" placeholder=\"Message\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-60 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Envoyer<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Cas pratiques Distribution, Engagement client, Leadership et Formation D\u00e9couvrez nos cas pratiques en strat\u00e9gie d\u2019acc\u00e8s au march\u00e9, en engagement client, en gestion des revenus et en d\u00e9veloppement des comp\u00e9tences. D\u00e9veloppement commercial &#8211; D\u00e9veloppement d&rsquo;une strat\u00e9gie d&rsquo;acc\u00e8s au march\u00e9 Contexte La soci\u00e9t\u00e9 \u00e9tait sous-performante dans le principal circuit de distribution au Maroc (les d\u00e9taillants, 75% du [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Cas pratiques : Distribution, Engagement client, Leadership et Formation - Lodestar","_seopress_titles_desc":"Cas pratiques Distribution, Engagement client, Leadership et Formation D\u00e9couvrez nos cas pratiques en strat\u00e9gie d\u2019acc\u00e8s au march\u00e9, en engagement client,...","_seopress_robots_index":"","footnotes":""},"class_list":["post-52","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/pages\/52","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/comments?post=52"}],"version-history":[{"count":204,"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/pages\/52\/revisions"}],"predecessor-version":[{"id":1231,"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/pages\/52\/revisions\/1231"}],"wp:attachment":[{"href":"https:\/\/www.lodestarsolution.com\/fr\/wp-json\/wp\/v2\/media?parent=52"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}